The wide presence in the insurance sector has allowed CSP to propose progressively also in the banking sector where today the company produces about 20% of its total turnover. The collaboration with major Italian banks like Intesa Sanpaolo, Unicredit and BPM has enabled the development of relevant skills in the following areas:
The realization of important business intelligence projects, puts CSP as an ideal partner to support the initiatives of reorganization of major banking institutions, who wish to align their strategies on the sales channels, to current trends of the market, they see the traditional agency increasingly associated with other channels of interfacing to the customer. A light agency closer to the needs of today’s guests and the reduction of costs related to the ability to develop more competitive products and services, require project analysis and segmentation of its channels aimed at the efficiency of its organization. CSP in addition to supporting the banks in these areas, thanks to its expertise in the mobile field is able to associate with segmentation projects of the channels, systems of reporting and directional dashboarding that allow the management to analyze the results and make the right strategic decisions.